D*LITE Imagine a hybrid of Girl Scouts Cookies and Tupperware Parties. That’s the vision behind this girl-powered Gen-Z conceptual brand. By selling fun hair and personal care products to tweens and teens, girl entrepreneurs learn to be their own bosses. The brand includes a supportive d*lite community of entrepreneurial girls. BRAND IDENTITY • COMMUNICATIONS SYSTEM • PACKAGE & PRODUCT DESIGN • SOCIAL MEDIA TEMPLATES


01dlite .jpg
02dlite.jpg
03dlite.jpg
01.jpg
02.jpg
03.jpg
04.jpg
04dlite.jpg
05dlite.jpg
06dlite.jpg
08dlite.jpg
16dlite.jpg
09dlite.jpg
10dlite.jpg
11dlite.jpg
11adlite.jpg
12dlite.gif
13dlite.jpg
14dlite.jpg
15dlite.jpg
18dlite .jpg